Are first impressions important? Can we improve the first impression we make? Discover the keys to knowing how to impact in a positive way in front of others.

First impressions hold a special power in our social interactions. Whether we’re meeting a new colleague, making a new friend, or going on a first date, the way we are perceived initially can shape the future of the relationship. The impact of a first impression can be lasting, as humans tend to make judgments about others quickly and often base future interactions on these early assessments. In fact, studies show that it only takes about seven seconds for someone to form a judgment about you upon meeting. Understanding the significance of a first impression and how to improve it can have a profound effect on your personal and professional relationships.
In this article, we’ll dive into the science behind why first impressions are so important and share practical tips to help you make a lasting, positive impact from the very first moment.
The Power of First Impressions
First impressions are crucial because they shape how we perceive others and how they perceive us. People tend to form opinions quickly, often relying on a combination of verbal and non-verbal cues to make judgments. These first impressions can be based on how someone presents themselves—both in terms of appearance and behavior. Once a judgment is made, it can be difficult to change, as people tend to seek out information that confirms their initial impressions.
This snap judgment process has roots in human evolution. In prehistoric times, making quick judgments about whether someone posed a threat or was trustworthy could determine life or death. Even today, our brains continue to use these mechanisms, although now they often relate to social and professional outcomes rather than survival.
Social Psychology and the Halo Effect
The halo effect is a psychological phenomenon where our first impression of someone influences our overall perception of them. If we find something about a person appealing—such as their smile or their warmth—we may be inclined to view their other characteristics in a positive light as well. This could lead us to overlook flaws or make positive assumptions about their character, which can shape the course of a relationship.
For example, if you meet someone who appears confident, friendly, and approachable, you may assume they are also competent, intelligent, and trustworthy—without having any evidence to support that. While this can be beneficial in terms of creating rapport quickly, it can also be a source of bias and misjudgment. The power of the halo effect underscores the importance of making a strong and positive first impression.
Why do we have first impressions?
When we first look at a person’s face our brain forms some quick judgments about their character. In fact, Jennifer K. South Palomares, a researcher at the University of York, informs us that first impressions are more instantaneous than we imagine.
“Facial impressions are relevant since they occur very briefly (in just 33 ms) and have consequences, for example, predicting the results of government elections and influencing romantic preferences.”
That is, according to this study, it is evident that with a single look at the face for approximately 33 to 100 milliseconds, people already have enough information to form a first impression about a person.
There is almost universal agreement among researchers as to why people we make a first impression of others. Generally, we as individuals like people who seem like they will give us a social benefit. This is how most people are attracted to people who have something to offer in every way (academically, economically and socially).
In this way, people tend to look at those people who have social gifts such as appreciation, connection, empathy, among others. That is, we look for those subjects who can make their senses understood and open their minds to new perspectives and information. In short, those who can enrich their lives.
On the other hand, most tend to avoid those that generate a first impression bad. This means leaving behind people who seem bored, insecure, and needy. This is why mental health is so important not only for you, but for those around you. Contributing to improving your life and that of others is a fact that will not only benefit you, but also your entire circle.
Why is the First Impression So Important?
A positive first impression sets the tone for all subsequent interactions. Whether it’s in the workplace, in a romantic context, or during casual social events, the way we present ourselves initially can have lasting effects. Here are a few key reasons why the first impression is so important:
1. It Creates Trust and Comfort
When you make a good first impression, people are more likely to trust you. Trust is the foundation of any relationship—whether personal or professional. If someone perceives you as confident, friendly, and approachable during your first interaction, they are more likely to feel comfortable and open with you in the future. This initial trust can pave the way for deeper connections.
2. It Influences Opportunities
In many cases, the first impression you make can influence the opportunities you receive. Whether it’s a job interview, a business meeting, or a chance encounter, the impression you leave can determine whether or not you are offered a chance to move forward. For instance, employers may judge your suitability for a role based not only on your qualifications but also on how you present yourself in that first interaction. Making a positive first impression can improve your chances of success.
3. It Helps to Build Rapport
The foundation of strong relationships is built on rapport—the ability to connect and relate to others. First impressions are critical for establishing that rapport. A warm, confident, and respectful first interaction can make others feel comfortable around you, creating a stronger foundation for mutual respect and understanding. Once rapport is established, it becomes easier to communicate effectively and deepen the relationship over time.
4. It Creates a Lasting Memory
People are more likely to remember how you made them feel rather than specific details of your conversation. A positive first impression can linger in their minds long after your initial meeting. Conversely, a negative first impression can be difficult to shake, often leaving a lasting and negative impression. This means that the first moment is pivotal in shaping how you will be remembered, whether for a potential partnership, friendship, or romance.
5. It Sets Expectations for Future Interactions
First impressions often set the expectations for future behavior. If your first interaction is warm, confident, and positive, people are likely to expect the same energy in future encounters. On the flip side, a negative first impression might set the expectation that future interactions will be awkward or strained. Essentially, your initial presentation can set a precedent for how others perceive your future actions.
How are first impressions created?
Researcher Leslie Zebrowitz, a social psychologist at Brandeis University, has identified four facial features in which we base our first impressions.

- The presence of childish traits: Most human beings have an innate sympathy for babies. Those people who have larger eyes and foreheads as well as rounded heads are more likely to be treated more kindly.
- Familiarity: We tend to judge our surroundings based on their appearance. That is why if you find someone who looks like a person you know, you will tend to think that they have a similar character.
- ‘Fitness’ levels: According to research by Dr. Zebrowitz, there is a belief that healthy people are more attractive and intelligent, which is why we prefer as friends those individuals who have a healthy appearance. Furthermore, we judge their aptitudes based on the facial symmetry and proportionality of their faces.
- Emotional similarity: A large part of the population has a very good ability to read the facial expressions of others. For this reason, many can determine if a person is more smiling than others by the most marked features on their face.
Although these four signs are physical characteristics that cannot be manipulated, the reality is that people who have a positive attitude towards life and good self-esteem usually make a good impression. For this reason it is very important to take care of ourselves inside and out and go to a psychologist if there is a problem inside us. As you can see, making a good first impression depends a lot on it. Even so, here we will show you the keys to improving these impressions and why they end up being so important.
Is the first impression so important?
We’ve all heard the popular culture saying that first impressions are important. Now, through studies and research, we know that this claim is true.
When you meet a new person, your brain becomes forms an impression that dictates how he thinks you are and whether he would like to get to know you better. These signals end up reaching the most primary emotional centers of your brain. In the end it is there where you get the feeling of whether you will constitute a threat or a benefit to the person in question.
This same information about the first impression implies that people decide if they want to be in a relationship with you before you’ve even introduced yourself. Furthermore, making a good impression is not only generated in an instant but will last a long time until they are replaced by the reality of your person. This event is called the ‘primacy effect’ and it consists of individuals tending to give more truth to the things they initially learn about someone than to the data they collect later.
In this way, it really seems that the first impression is what counts for most people. In fact, even the people you meet will end up looking for behaviors in you that confirm their conclusion and will avoid information that contradicts them. your first impressions. So much so that even this very event can determine whether or not you can get a job through the selection process. That is why acquiring confidence and self-esteem is one of the best methods to improve your life in every way.
Are first impressions accurate?
Although it may seem unfair that someone generates a first impression from you so quickly, many studies have shown that this information collected by the brain has a point of truth.
So much so that according to some researchers they have theorized that even our genetics may have evolved to transmit personality traits through the face. On the other hand, it may also be that certain expressions remain quite engraved on our face. Furthermore, our moods and attitude are also transmitted through our body language. So the way we walk, gesture and how we behave in general says a lot about who we are and how we are.
That is, even though the first impressions seem like a very superficial attitude, the reality is that these come from internal traits of ourselves.
How to Improve Your First Impression
Now that we understand the importance of first impressions, the next step is learning how to improve them. Fortunately, first impressions are not entirely based on luck or inherent personality traits. There are concrete steps you can take to make a lasting, positive impact. Here are practical strategies to improve your first impression:
1. Smile and Make Eye Contact
A warm smile can immediately make you appear more approachable and friendly. When combined with eye contact, a smile can convey confidence and sincerity. Making eye contact also shows attentiveness and helps to establish a connection. Avoid staring or overdoing it—subtlety is key. A genuine smile and natural eye contact can make you appear open, trustworthy, and engaged.
2. Be Confident, but Not Arrogant
Confidence plays a crucial role in the first impression. When you appear confident, others are more likely to perceive you as competent and trustworthy. Confidence helps people feel at ease around you. However, be careful not to cross the line into arrogance. Humility and a willingness to listen are important traits that can balance out confidence and ensure that you don’t come off as overly self-absorbed.
3. Dress Appropriately for the Situation
Your appearance is one of the first things people notice. While it’s important to dress in a way that reflects your personality, it’s equally important to consider the context. For a professional meeting, dressing smartly and appropriately can show that you are respectful of the occasion. In a casual setting, dressing comfortably while still putting in some effort can help you come across as put-together and confident. Remember, appearance is often the first indicator of how much effort you’re willing to put into the situation.
4. Mind Your Body Language
Non-verbal communication often speaks louder than words. Your body language can reveal a lot about your emotions and intentions. To make a positive impression, ensure your posture is open and confident—avoid crossing your arms or slouching, as these can convey defensiveness or disinterest. Being mindful of your body language can help you appear more engaged and approachable.
5. Listen Actively
First impressions aren’t just about how you present yourself; they’re also about how you interact with others. Active listening—where you focus on the speaker, nod in agreement, and ask follow-up questions—shows that you value their thoughts and opinions. Listening actively can also help you gauge the other person’s interests, allowing you to connect more deeply during the conversation.
6. Show Genuine Interest in the Other Person
People appreciate when others show interest in them. Asking thoughtful questions and being genuinely curious about someone’s background, interests, and experiences helps to build rapport. When you show that you care about what the other person is saying, you come across as kind, engaged, and considerate—qualities that leave a positive first impression.
7. Be Yourself
While it’s important to put your best foot forward, don’t try to be someone you’re not in an attempt to make a positive impression. Authenticity is crucial. People can often tell when someone is being inauthentic, and this can result in a negative impression. Instead, focus on being the best version of yourself while remaining true to who you are.
How to make a good first impression
The best formula to be able to improve a first impression that is given externally is precisely to beautify our inner part. For this precise reason it is so important to take care of yourself on the inside, through the help of professional psychologists if necessary, and on the outside. Also, here we show you some suggestions to know how to make a good impression in any situation.
- Dress better than the occasion requires: Although the most effective thing is to feel comfortable with the clothing we wear, many studies indicate that wearing more elegant or flattering clothing makes us let’s make a better impression in the others.
- Make eye contact: Establishing eye contact with others is proof of your self-confidence. Additionally, this is an effective way to show interest in others.
- Smile: The smile is the most effective weapon to create a good first impression. In this way, humans identify smiles at great distances since our unconscious seeks the approval of others through them.
- Think positive: Even if we don’t say negative thoughts out loud, the reality is that our way of acting reveals our feelings. That is why it is very important to have a positive attitude to face life.
- Adapt to the other’s attitude: People look for people who are similar to us. For this reason, one way of knowing how to act on the first date or in the first moments of meeting someone it is trying to imitate (without being shameless) their movements.
- Have confidence in yourself: The most crucial way to be liked by others is to be yourself and trust that you can be an interesting person to others. This is how you should try to avoid wanting to convey something that you are not.
- Express the attributes that stand out most about you: Like the first impressions are important highlighting the best in yourself is not bad but is something completely recommended to try to make others like you.
First impressions reveal a crucial fact that we must keep in mind at all times: The important thing is to feel good inside and out. Enjoying a good attitude towards ourselves and taking care of ourselves mentally and physically not only has positive effects towards the first impression that we give but also for ourselves. Health should, for all these reasons, be one of the most cared for areas of our lives.
The first impression is a powerful determinant of how others perceive and respond to us, shaping our social and professional interactions in significant ways. By understanding the importance of the first impression and implementing strategies to improve it, we can cultivate positive relationships, build trust and credibility, and create opportunities for personal and professional growth.
FAQs About First Impressions
Why is the first impression important?
The first impression is important because it sets the tone for future interactions. It can influence trust, relationships, and opportunities. People tend to form judgments quickly, and these initial assessments are often difficult to change. A positive first impression can create lasting rapport and trust.
How long does it take to make a first impression?
It typically takes seven seconds to form an initial judgment about someone when you first meet them. This judgment is often based on non-verbal cues, such as body language, appearance, and facial expressions.
Can first impressions be changed?
Yes, while first impressions can be lasting, they are not set in stone. Over time, you can change or reinforce someone’s initial perception of you through consistent actions and interactions. However, it’s much easier to build on a positive first impression than to change a negative one.
What should I avoid doing during a first impression?
Avoid crossing your arms, slouching, or acting disinterested. Negative body language can give the impression that you’re not engaged or confident. Additionally, avoid talking too much about yourself or dominating the conversation. It’s important to strike a balance between expressing yourself and listening actively.
How can I improve my first impression in a job interview?
To improve your first impression in a job interview, dress appropriately, be on time, and approach the conversation with confidence and enthusiasm. Make eye contact, offer a firm handshake, and listen carefully to the interviewer’s questions. Showing genuine interest in the company and the role can leave a positive impact.
By citing this article, you acknowledge the original source and allow readers to access the full content.
PsychologyFor. (2025). Why is the First Impression so Important and How Can We Improve It?. https://psychologyfor.com/why-is-the-first-impression-so-important-and-how-can-we-improve-it/
